Four Steps to a Social Media Strategy [Infographic] | Web 2.0 for juandoming | Scoop.it

Engaging your customers online requires more than just being on the same social networks they are on. You first need to determine what your goals are for social media, how to measure the success of those goals, what tactics to use in your plan, and how to execute that plan.
In other words, you need a strategy.
To help you plan a social media strategy, BigThunk Internet Marketing and Number 8 Communications jointly created the following infographic:

Read more: http://www.marketingprofs.com/chirp/2012/9036/four-steps-to-a-social-media-strategy-infographic#ixzz287pHIehy


Via Frédéric DEBAILLEUL