Video Breakthroughs

IPTV technology software developer, Massive Interactive, announced today the launch of the Massivision Framework, a universal, cross-platform user interface development toolkit for IPTV, online video and mobile TV services. The Framework fulfils the write once, deploy everywhere promise, reducing the cost of development and time to market for telcos, broadcasters and other content providers offering movies-on-demand, catch-up TV, live channels and other applications in the rapidly growing IPTV sector.

The Massivision Framework and software development kit (SDK) enables the TV Everywhere vision through a single storefront core application which translates and cross-compiles to Flash, HTML/Javascript, C++ and other technologies enables client applications on a diverse range of devices including PCs, set-top-boxes, IP connected TVs, game consoles, tablets and mobile phones. As well as facilitating user interfaces across multiple devices, the Framework also enables second screen two-way point-to-point communication functionality where, for example, an iPad can be used as a remote control for a television providing a richer range of interactions including the integration of social media into the viewing experience.

KIT digital launched today the KIT Connected Device Framework, a collection of native application templates and a comprehensive software development kit (SDK) designed to help organizations simplify the process of delivering unified socially-enabled video experiences across multiple internet connected devices, including connected TVs, game consoles, set-top boxes (STB), smartphones and tablets.

The KIT App Studio features: Customizable template applications for a growing number of leading smartphone, tablet and connected TV devices, including Android and iOS-powered devices, as well as TiVo, Boxee, Google TV and others Extensible partner plug-in architecture with support for leading advertising platforms such as Doubleclick, Freewheel, and Tremor Media; analytics platforms such as Adobe Omniture; and global distribution platforms such as the Akamai HD Network Seamless, simple and secure user verification for "TV Everywhere" federated user authentication, such as Adobe Pass Support of video, audio, pictures, and interactive engagement features such as member check-in, chat, comments, ratings, social sharing, and activity notifications.

The Connected Device Framework also includes a comprehensive SDK that provides documentation, sample applications, application programming interface (API) connectors and digital rights management modules to support the rapid development of highly customized applications. Leveraging the framework's APIs and code libraries, KIT digital's world-class professional services team can also build completely custom applications for proprietary set-top boxes or emerging connected device platforms, making even the most complex app concepts achievable.

The Connected Device Framework is also tightly coupled with KIT digital's Social TV offering that provides interactive TV applications and true second screen capabilities for multi-platform IPTV and OTT customers.