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Scoop.it!
The Digital Rocking Chair's insight:
Chuck Fishman: "Today’s TV viewer doesn’t just watch TV anymore — they scroll through Twitter and Facebook in real time, watch YouTube Videos, send Snapchats and pin to Pinterest boards." 
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The Digital Rocking Chair's insight:
Lindsay Rothfeld: "In 2014, several big trends solidified themselves as potential game-changers for the entertainment and television industry: Among them participatory television, enhanced analytics, mobile engagement, new options for advertisers and increased digital streaming."
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The Digital Rocking Chair's insight:
"TV execs need to get more creative with their marketing efforts, The Project Factory's commercial manager [Sandra Lehner] explains" ...
Nicko Gibson's curator insight,
August 7, 2014 2:17 PM
Important to know for every kind of independent artist as well, but the millennials are not really watching much TV
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The Digital Rocking Chair's insight:
Stuart Dredge: "From Twitter's 'social soundtrack' to self-made YouTube stars and Amazon turning future viewers into commissioners: the latest in interactive television trends" ...
Roger Ellman's curator insight,
April 14, 2014 4:45 AM
Worth a glance and then...add your own ideas...keeps the breahting channels for new ideas open! 
Debbie Elicksen 's curator insight,
April 18, 2014 5:19 PM
It's not just television, it's television made better.
Love #6. I'm good with "Samantha" taking the lead.
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The Digital Rocking Chair's insight:
Emanuel Maiberg: "Videogames and sports are kissing cousins and are part of the same family of life known as play."
Ken Morrison's curator insight,
November 25, 2013 7:46 PM
My first game that I felt fit Jane McGonigal's description of 'epic' was TV Sports Football. I really did not love football at the time. The the TV style 'reeled' me in. Pun intended :) 
Walker Fuller's curator insight,
December 12, 2013 9:16 PM
why do people care this much about video games. they arent real ya know. this is stupid in my opinion. why do they even want to play these? this is not good for our brains. this is aweful for our health.
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The Digital Rocking Chair's insight:
Lorne Manly: "The men and women who steer six of the best TV dramas talk about the challenges of making a show in the Twitter age." A great extended read!
Asil's curator insight,
August 10, 2013 5:56 PM
My favorate quote: "When Dickens was writing his novels, and they were serialized once a month, he read all the letters that came in. His novels were actually a real dialogue with his audience. He was writing to entertain them, and he got paid by the word, and he wanted them to be pleased. But he also wanted to make sure that they got the story he was trying to tell."
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Brian Anthony Hernandez: "Syfy is striving to keep pace with viewers’ ever-changing TV viewing habits, concocting interactive digital and social tactics. An exec details the strategies on Mashable" ...
The Digital Rocking Chair's insight:
Truer words ... " we have to make sure we're on the top of our game when it comes to social, because if it feels like we're faking it, the audience will know right away."
Luca Brigada's curator insight,
March 18, 2013 6:56 PM
"Ideally before any show begins production we'll sit down with our TV development team, the show's creators and our marketing and digital teams to kick around social ideas and discuss what we think makes the most sense for that particular show. We focus on ideas that complement the show's content, that will have a wide reach and that are technically feasible to achieve. Our major emphasis is that any social TV content has to feel organic to the audience and authentic to the show, not like it's a force fit, because that's not fun for anyone. We'll discuss dozens of ideas and then hone in on the one that makes the most sense. Sometimes that's a variation on something we've done before, but most often it's something that no one has tried before. Those are the most gratifying." 
Wesley Cox's curator insight,
November 11, 2014 1:16 PM
They have been making shows that tend to be relateable. It must get them more viewers to make more interesting, real shows
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Christine Champagne: "HBO’s head of social media marketing, Sabrina Caluori, talks about the evolution of HBO Connect and social TV."
The Digital Rocking Chair's insight:
A look at HBO's strategy for brand extensions and audience engagement in the social media space.
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Cory Doctorow: "If companies refuse to release films or TV shows in US and UK at same time, they only have themselves to blame for piracy" ...
The Digital Rocking Chair's insight:
Cory Doctorow always makes a lot of sense when commenting on the piracy debate. Tags: Piracy, Copyright, Legal, Film, Television
RACHEL BETTS's curator insight,
August 13, 2014 12:19 AM
Our impatience lends to piracy. Not wanting to wait and/or wanting something that no one will sale you has become a side effect of piracy.
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Jacob Shwirtz: "As social TV continues to evolve, with more start-ups, more consolidation and broader impact on our industry, it seems appropriate to take stock of 2012 and try to foresee what 2013 has in store for the hottest buzzword in the media industry."
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Neal Ungerleider: "A study of "Walking Dead" viewers looks at what happens to the mind while watching a zombie apocalypse… and what happens when viewers don’t share emotionally wrenching scenes on social media."
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Breeanna Hare: "The next time you pause to watch TV try an experiment: Watch the show in its entirety without interacting with another device" ...
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Sarah Bakewell: "Volunteers will undergo 10 years of training under the public eye, then viewers will vote on which four go first. We'll see them on their seven-month journey, then watch and talk to them as they land, assemble their homes, set out solar panels, melt Martian ice and grow food" ...
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The Digital Rocking Chair's insight:
Elisha Hartwig: "A timeline of the technology behind how we watch television."
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The Digital Rocking Chair's insight:
Mat Honan: "As the smartphone becomes the first screen, it's bringing us closer together."
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The Digital Rocking Chair's insight:
John Jurgensen: "The streaming video company is releasing data showing that half the users it studied watch an entire season—up to 22 episodes—in one week" ...
Sara Hilliger's curator insight,
December 15, 2013 8:33 PM
The way we watch TV is changing - we no longer gather in groups to watch our favorite shows, we watch by ourselves, and we do it in large chunks. TV has gone from being a bonding activity to a solitary indulgence, and the negative conotation that used to come withn that is going away.
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The Digital Rocking Chair's insight:
Nicole LaPorte: "Neal Baer [executive producer of Under the Dome,] Mark Burnett [executive producer The Voice, Survivor, The Bible,] and Greg Yaitanes [executive producer and director, Banshee] explain their Twitter habits--and why it pays off."
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Tom Vanderbilt: "From Game of Thrones to the new Arrested Development, television is better than ever. And it's not just a lucky accident. Turns out that networks and advertisers are using all-new metrics to design hit shows."
The Digital Rocking Chair's insight:
A look behind the curtain: "the new rules of the hyper-social, data-driven, actor-friendly, super-seductive platinum age of television".
Tom Brehme's curator insight,
March 22, 2013 12:20 PM
Interesting article regarding the influence social media has on programming.
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: "Services like Netflix and Hulu let fans watch multiple episodes or even entire seasons of shows all at once, giving life to new series such as 'House of Cards.'"
The Digital Rocking Chair's insight:
Yep, count me in! I'm definitely a fan of binge viewing.
Eileen Marable's curator insight,
February 3, 2013 11:46 AM
I'm all for it! Keeps the story arcs fresh in my mind!
Cultureel Persbureau's curator insight,
February 4, 2013 4:35 AM
De term 'Binge-viewing' is eigenlijk wel grappig: net als het achteroverslaan van ettelijke kratten bier en wodka ineen zuipkeet comazuipen heet, is het kijken van een hele serie op een dag een vorm van comakijken. Wij doen het in ieder geval regelmatig en er is geen betere manier om de boze buitenwereld buiten te sluiten dan dat. Wat vind jij? 
Henrik Safegaard - Cloneartist's curator insight,
February 12, 2013 4:39 AM
After watching the first 5 episodes I'm impressed. I do like the style and i find it top entertainment. 4 out of 5 stars from me and my family. Love it:-)
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Adam Poltrack: "You've probably been hearing a lot about the "second screen" lately, but do you understand what it is and what it means for the future of televised entertainment?"
The Digital Rocking Chair's insight:
A straightforward, yet in-depth, explanation of the second screen "phenomenon". Tags: Multiscreen, Second Screen, Social TV, Television
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Natan Edelsburg: "TV creators and show runners, who have always been the backbone of the TV content we love are now embracing social in ways we could have never imagined" ...
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"Barbara Spindel explores the recent trend of co-viewing, as parents watch TV with their children and discover inventive and imaginative stories that engage both sets of viewers."
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"For Red Arrow format developer [Omri] Marcus, TV audiences must now be truly engaged with shows; or shows will lose viewers" ...
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John Lichman: "Everyone, it seems, has the TV show they're working on. We've gone from expecting a new episode of our favorite show every week and appointment viewing to having a favorite show years after it first aired. Binge viewing is now the way of life."
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A 2014 Nielsen Digital Consumer Report
said that 84 percent of U.S. smartphone and
tablet owners watch television with a second screen in hand. Second screen action is definitely something networks should explore and figure out how to engage viewers to their content. Question is, how do networks and other media companies build interactive web platforms for today’s viewers?
Chuck Fishman says that to date, networks’ attempts at creating second-screen experiences haven’t consistently taken off.
Second screen action often happens on social channels that
networks don’t own, and therefore can’t control, but they do
have the ability to capture and amplify what’s happening.
Fishman suggests that one way media companies could approach the second screen is to create original and exclusive
digital video content that stands apart from linear broadcast programming. That means focusing strongly on transmedia storytelling. Media concepts no longer contain only tv-programmes, you have to produce a multiplatform experience from the beginning.