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Inbound marketers understand that business blogging is a critical part of a comprehensive inbound marketing strategy. But how frequently does a blogger need to publish content in order to make a true dent in their marketing results?
Furthermore, how does that vary between B2B and B2C companies, and smaller and larger businesses? Wouldn't it be great to have some blogging benchmarks to go by?
HubSpot's new report, Marketing Benchmarks from 7,000 Businesses, provides information gathered from companies that do inbound marketing every day. We're highlighting 12 charts from that report to provide you with some valuable benchmarks for blog frequency, lead generation, and website traffic....
Via Jeff Domansky
Valuable advice for blogging results from extensive research...