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![How Social Media and Viral Marketing are Saving the Film Industry [INFOGRAPHIC] | Better know and better use Social Media today (facebook, twitter...) | Scoop.it](https://img.scoop.it/qCITWfNxx6NmWfoqv4n0_Dl72eJkfbmt4t8yenImKBVvK0kTmF0xjctABnaLJIm9)
Anita Li: "An infographic reveals how the film industry is using social media and viral marketing to compensate for declining ticket sales."
Via The Digital Rocking Chair
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Rescooped by Mau from Transmedia: Storytelling for the Digital Age |
Scoop.it!
Via The Digital Rocking Chair
In applying this to documentary filmmaking, I think the "Varied Monetization" section to be particularly interesting. As most documentary films don't have a very long or wide release in theatres, exploring other venues for splitting up the rights to your project may prove to be a more successful and lucrative option for most independent filmmakers.
Awesome infographic to show how the declining film industry is fighting back!
Gr8 Infographics on how Documentary films are using Technology