The success of the ALS challenge has other nonprofits hoping to capture the viral wave.
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Brian Yanish - MarketingHits.com's curator insight,
March 4, 2014 12:14 AM
Great post @Martin (Marty) Smith a must read for all marketers! |
Dr. Jonas Salk, who in 1955, after he created the first polio vaccine, was asked, So what’s next? Cancer? — as if a doctor finished with one disease could simply shift his attention to another.
You probably can say the same about funding cancer after #ALS campaign, except for the fact that it's the complexity of cancer which makes it difficult to cure. Hope is our best ally for now.