The FTC and influence marketing are coming to a show-down and the agency is cracking down on brands and influencers
Scooped by Martin (Marty) Smith |
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Stan Smith's curator insight,
May 23, 2016 1:57 AM
If you're paying for reviews and some other frowned upon practices you may want to tighten up your shot group.
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Liza Loop's curator insight,
January 23, 2013 9:16 PM
This looks like a good model for future oriented teaching roles.
Neli Maria Mengalli's curator insight,
January 28, 2013 8:30 AM
Influencers on social media are either passionate individuals who turn out to be specialists or professionals involved who use Web 2.0 tools as part of their work. They take advantage of their presence on social networks for personal gain or as representative (or ambassador) a brand, company or organization. |
Global Trends Team's comment,
October 3, 2013 4:27 AM
Thanks to all for sharing. Just came across this article on influence which may also be of interest: http://blogs.imediaconnection.com/blog/2013/10/01/is-influence-dead/
Sebastien Caron's curator insight,
October 19, 2013 3:10 PM
The Social Business transformation have brought to the enterprise, properties of political systems. Therefore, mapping and monitoring your network of influencers should become part of your operations.
Matthew Quetton's curator insight,
October 21, 2013 12:25 PM
Insightful article of how you can map and manage the influence within your business ecosystem. |
Could be a big OUCH for some. If you're paying for reviews or otherwise violating the FTC's standards look out.