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As semantic technology ramps up, how can marketers take advantage of this new age of content discovery? This deck touches on recent advances in semantic search and five disciplines to focus on for more effective SEO and Content Strategy. Full write-up & presentation notes: http://optimizepri.me/content-strategy-in-the-age-of-semantic-search 
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Scoop.it!
Can subscriptions help your online marketing smote the invisible SEO giant? Like Curagami subscriptions create immediate engagement with real customers.
malek's curator insight,
August 12, 2014 12:07 PM
Another intriguing piece of ever-changing marketing. The car renting app is a case-in-point in online subscription magic. But you can't go without deeply looking at the "Creating Ambassadors" bullet, details are still building the big picture
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Is you digital marketing talking to itself about itself? Here are 10 Tips so your online marketing wins hearts, minds and loyalty. On Curagami & Curatti.
Martin (Marty) Smith's insight:
Tips on Curagami
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From
curatti
Streaming Downton Abbey via Roku and Amazon Prime this weekend struck a nerve. As the web continues to destroy middlemen and gatekeepers concepts like “CBS” and “Time Warner Cable” are in play. Watching Amazon move from webpage arbitrage to web services platform to streaming video seller got me thinking about tips every content marketer should steal …
Martin (Marty) Smith's insight:
Fun post to write after binging Downton Abbey all weekend (lol). Got me to thinking what happens when the web becomes the TV station and cable network. Amazon is set up nicely to rule the world.
Steal away and share any other ideas you've stolen from Amazon.
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From
curatti
Love, a word rare in business, is important to online marketers. No brand, company or product can create the LOVE needed on their own. We all need friends.
Martin (Marty) Smith's insight:
Who knew. The Beatles were right. We take the love we make.
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Making money in our new Thank You economy can be tricky. This post shares 5 New Money Rules to help you say Thank You for the Return On Investment. 5 New Rules * Partner As You Build.
malek's curator insight,
March 25, 2014 2:49 PM
New Money Rule 5: “Sell” Anything of Value
effective immediately |
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malek's curator insight,
August 20, 2014 7:02 AM
Malcolm Gladwell’s classic book, Tipping Point, identifies three unique kinds of people who make social movements possible: connectors, mavens and salesmen. Brand advocates blend the strengths of a connector and a maven,
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From
curatti
Martin (Marty) Smith's insight:
Great "inside baseball" summary of "state of the state" look into social media marketing by the extra brilliant Albert Qian for @ janlgordon's Curatti.
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Share compelling stories with a movement worth joining & community growing fat with advocates to discover the only tactic left - Hero Marketing.
malek's curator insight,
June 18, 2014 9:55 AM
Thank you [url=/u/129000 x-already-notified=1]Martin (Marty) Smith[/url] for another hero's journey to spark our storytelling wired brains. Marty picked the fear of Cancer, many won't ever realize they have. Enter "Big Idea", the hero, and here goes a movement which empowers stakeholders to make change and provide a hope for one of our worst fears. For the personal story here's a special gift
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From
curatti
Red Bull Branding shared how we are all media companies now. Red Bull Branding 2 is about how to build online community via Friends of Friends. Marketing.
Martin (Marty) Smith's insight:
Think the core of the book we are going to write / edit is in this post - Marty
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From
curatti
We Are All Media Companies Now
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It’s obvious that we as consumers have taken a liking to our smartphones. It’s our on demand connection to anything we could possibly need when it comes to information. Which means, as a business owner, we need to pay attention to how our customers engage with our content and us. How. Where. When. What Device. …
Martin (Marty) Smith's insight:
Wow, I feel like crap today and reading these Greck Hickman posts from Curatti.com may be the only productive thing I do but glad I got this done since they are BOTH great reads and timely as we try and go MOBILE FIRST on http://www.CrowdFunde.com : http://curatti.com/customer-mobile-mean/
Alain Theriault MBA's curator insight,
March 11, 2014 10:07 AM
More and more, Mobile is the way to reach our customer on personal level |
GREAT Haiku Deck by Harris (
@OptimizePrime). So good its no wonder it has over 50,000 views. What makes it great is how well it understands the "we are all media companies" now riff I laid down in Red Bull Branding Lessons on Curatti (http://curatti.com/red-bulls-branding-lesson-media-companies-now/ ).The "new seo" and "everyone is a media company" work nicely together. Great and INSIGHTFUL deck by a new trusted SEO source for me.