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When we think productivity, we rarely think of workplace design as a major contributor or detractor, but compelling ongoing research shows that it plays a much larger role than initially thought. According to research published in the Journal of Experimental Psychology, an empowered office environment can increase worker productivity on cognitive tasks by 25%, and possibly more.

Workspace design today is undergoing a major creative shift. We've gone from cubicles (people are productive in isolation) to open-plan spaces (collaboration leads to success) to what I believe is the next major step - integrated multi-function design which recognizes that people need multiple spaces based on their ongoing and changing needs within a business day.

Instead of looking out across rows of cubicles, today's office worker needs a mix of team meeting rooms, open lounge-like areas, and private workspaces.

The way brainstorms are practiced in most companies today is still almost exactly the same way that was recommended by their inventor, advertising executive Alex Osborn, over 60 years ago. Business and our understanding of how the brain works have both moved on so much in that time, and yet we’re still hanging onto this old technique for so many of our idea-gathering sessions.

Here’s how to rethink your brainstorm so it goes for longer than you're used to, but proves much more productive once it’s over.