You surely have your own strategies to increase engagement on your social media channels. Check out this article for some additional tips
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digital marketing strategy
Think | Visualize strategic marketing planning Curated by malek |
Rescooped by malek from Curation, Social Business and Beyond |
You surely have your own strategies to increase engagement on your social media channels. Check out this article for some additional tips
Rescooped by malek from Must Market |
Marketing Goes Boom
Marketing Goes Boom 25 years after the Cluetrain Manifesto and at a time when the video contained in this post took less than five minutes to create.
Watch the video
https://youtu.be/NoSQd-E1UsI
Read The Post
http://www.curagami.com/marketing-goes-boom/?v=7516fd43adaa
Rescooped by malek from Digital Brand Marketing |
30 Ecom Strategies & Tactics To Master
No wonder most ecommerce teams feel overwhelmed. Off the top of our heads we came up with 30 complex "mini-systems" that must be mastered to create greatness in online commerce.
Gone are the days when a little of this and that could win the day in online retail. Today all 30 of these tactics and strategies dance together requiring sophisticated understanding of individual trends, tools and ideas to win.
Things change too fast to really KNOW anything. Instead teams must surf waves, learn and fail fast and then wax up their boards for another wild ride.
Did we miss any BIG IDEAS your ecommerce team is managing. Soon we will support this infographic with a http://www.Curagami.com post to further explain each strategy and tactic. In the meantime let us know what we missed in comments or email martin(at)Curagami.com.
Thanks and remember DEEP SLOW BREATHES and if you aren't having FUN your visitors will know. They will feel it.
Do you have what it takes to be a master of online commerce?
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What happens when old school goes head to head with new school in a battle of speed and wits? Leonard Nimoy takes on newbie Zachary Quinto and his all-new Au...
Old versus new ideas for education and social work. What do we keep? What do we change?
Rescooped by malek from Startup Revolution |
Content curation is key for Small To Medium Sized Businesses (SMBs) online success & Scoop.it's new Content Director makes curation a marketing reality.
thought provoking, the Content Shock is worth further studying. Hard to argue about how production is far exceeding supply
Rescooped by malek from Must Market |
The success of the ALS challenge has other nonprofits hoping to capture the viral wave.
Dr. Jonas Salk, who in 1955, after he created the first polio vaccine, was asked, So what’s next? Cancer? — as if a doctor finished with one disease could simply shift his attention to another.
You probably can say the same about funding cancer after #ALS campaign, except for the fact that it's the complexity of cancer which makes it difficult to cure. Hope is our best ally for now.
Amazing Viral "Challenge"
WOW, any disbelief about how social / mobile turns marketing into movements should be answered by the now ubiquitous Ice Bucket Challenge. Here is what we love about the challenge:
* Videos are amazing.
* Celebrities laying down a TIME based, money and activity challenge (dumping ice water on your head).
* Plays great on SOCIAL.
That last bullet is where the real win is. Just as ToughMudder's CEO said they are as much a SOCIAL phenomenon as race this "challenge" spreads because its EASY, FUN and by accepting a "challenge" we join the tribe of previous challengers.
Now the question is how do we dump the equivalent of cold water on curing cancer?
Rescooped by malek from Curation Revolution |
4 Principles of A Networked World
Macrowikinomics author Don Tapscott shares great examples of his 4 emerging principles of our new digital world including:
* Collaboration.
* Transparency.
* Sharing.
* Empowerment
Marty Note
I found the discussion of the commons and the example of starling flocking behavior (at the end) the most resonant. I'd heard about the gold mine several times and agree with Tapscott - crowds are the key to our web future.
At Curagami we've been working on what it means to create online community. CTSE (Collaboration, Transparency, Sharing, Empowerment) are the table stakes of this new poker. We would add:
* Communication.
* UGC.
* Gamification.
Communication within and around the hub is a CSF (Critical Success Factor) for online community. You need to be able to follow and communicate with me and vice versa.
User Generated Content must be listened to, valued and rewarded with gamification or its a one-time "one and done" thing.
Highly engaging presentation. Gone are the days of Security and Reliability as the principles of a Networked world. The C-generation is pulling us to the CTSE world.
Rescooped by malek from Must Market |
Making money in our new Thank You economy can be tricky. This post shares 5 New Money Rules to help you say Thank You for the Return On Investment.
5 New Rules
* Partner As You Build.
* Create and Sell Training.
* Crowdfund.
* Sell Sponsorships & Advertising.
* Sell Anything of Value & You Have More Value Than You Know.
effective immediately
Rescooped by malek from AtDotCom Social media |
Free Web Consulting Every Saturday
Every Saturday I have lunch at a favorite cafe in Durham, NC (Saladelia on University) and invite anyone who has questions about and would like to discuss Internet marketing, website design or social media to join me.
What: Free Web Consulting Saturdays
Where: Saladelia Cafe on University, Durham, NC
Why: Give back, help answer questions, learn from SMBs
Who: Small to medium sized businesses who need IM help.
Follow @Scenttrail on twitter to know if Free Web Saturdays is ON (it is most Saturdays) and bring your web design and Internet marketing questions.
Time to learn from Mary, the Master himself
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As a marketer, how do you get your content marketing on track to drive results? Focus on the three D's of content marketing: development, discovery, and distribution.
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I don't give a damn about my videos, they're the best!!
"Online video is not without its failures, and a poor video execution can still make a consumer zone out from boredom, frown in disgust, or click away. There are plenty of reasons why consumers hate your ads, and I'm not just talking about people who dislike all advertising in all its forms".
I selected this article from Curatti written by Shane Barker because it provides information on how to increase engagement on social media.
It's important to have a community that is interested in your brand content.
Drive Up Your Social Media Conversations
As you grow your audience online you will want to build lasting relationships with them. I agree that in order to encourage engagement you need to review your current strategy and make adjustments.
Barker explains how to post content that people will want to respond to.
Here's what caught my attention:
Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond
Image: Courtesy of 123rf.
Read full article here: http://ow.ly/EH1X30bMJkz
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