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Over the past sixteen months that #BYOTchat has been in existence, one the coolest things that has happened is that the chat has evolved to more education-centric than tool-centric. This week, we ...
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Scooped by Ana Cristina Pratas |
Scoop.it!
Ana Cristina Pratas's insight:
- What is personal branding?
- Do teachers need to be concerned about their brand?
- What is the difference between brand and reputation?
- What does your brand stand for?
- Steps to take in establishing your personal brand.
References:
- “5 Tips To Build Your Personal Brand With Social Media” by Jeff Bullas
- “Brand You” by George Couros
- “The Difference Between Marketing and Branding” by James Heaton
- “Education & Marketing: The Teacher as a Brand” by Vincent S. Du Beau
- “How to Create in 9 Steps Your Personal Branding Strategy” by Gianluigi Cuccureddu
- “The Importance Of Branding Your Classroom” by Terry Heick
- “Is this good enough?” by George Couros
- “Online Branding For Teachers” by Sarah Fudin
- “Personal Brand” by Amanda M Benson
- Part 1: “Brand vs Reputation“
- Part 2: “Dissecting Reputation“
- Part 3: “Dissecting Brand“
- “Personal Branding Overview” (video) by Lida Citroen
- “Personal Branding: Why It Matters For Teachers” by Donald Lipham
- “Preparing for disintermediation” Building your educational brand and bag of evidence” by Jason Renshaw
- “Teacher Branding 101 – What’s Your Brand” by Franchesca Warren
A good starting point for getting more serious with self-branding as an educator and/or researcher
I have met Jason Renshaw. Actually, his resources were the first that I found when entering Asia as an educator. He does a great job.
I liked his contribution to the list because the offered the framework of "feed and be fed::
http://jasonrenshaw.typepad.com/jason_renshaws_web_log/2013/03/preparing-for-disintermediation-building-your-educational-brand-and-bag-of-evidence.html
Ken