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cc licensed ( BY ) flickr photo shared by carlos.a.martinez Talking with good friends Tom and Leah Whitford, we were discussing moving staff forward and some of the conversations that drive our thi...
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Scooped by Ana Cristina Pratas |
Scoop.it!
Martin (Marty) Smith's comment,
March 19, 2013 12:38 AM
Just scooped that Social Nets are cool, but the conversion and influence work horse for most content marketers is their blog. Great ideas here for how to have your blog work even harder for your content. #StealThis
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For example, look at an educator blog (Bill Ferriter, Will Richardson or Dean Shareski could be good options) and have teachers subscribe through email to their posts. As they write, perhaps have a discussion time once a week or month, on things that were stated in the blog, and whether they agree or disagree, and how those ideas apply to your school. You can host a chat online through something like twitter, or keep them offline if that is what works best for your community. Ensure that if you do pick a blog, make sure that it is someone that updates consistently and perhaps connect with the blog author and let them know that you are doing a “blog study” on their work. This is something that you do not have to do with necessarily an educator blog (Seth Godin would be an interesting one), but I think that it would be more applicable to use a blog on education for schools.
Here are some of the reasons this would be beneficial: