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Scooped by Martin (Marty) Smith
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Six Heartfelt Truths of Social Media via @NickKellet & @CendrineMedia

These are 6 hard earned heart felt truth I've learned about Social and Digital Media.
Martin (Marty) Smith's insight:

This great share from @Cendrine Marrouat - https://www.cendrinemedia.com of the founder of List.ly's desk about social media includes the best discussion of the 1:9:90 Rule I've ever seen. A #mustread!

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Scooped by Martin (Marty) Smith
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Save The World Marketing Is Here!

Embrace Save The World Marketing 
In a social mobile and connected time for profit companies should learn emotional storytelling from nonprofits. Nonprofits should learn viral marketing and SEO from their for profit cousins. 

Save The World Marketing is a "new altruism" that is sweeping across social media. Companies and brands that embrace Save The World Marketing create an emotional connection with customers via authentic stories and social media.

Every enterprise is saving the world in some interesting way. Telling that story or finding partners who can help tell a company's "save the world" story should be a top priority for senior managers and small to medium sized businesses (SMBs). 

Yu Ji's curator insight, May 21, 2013 6:37 AM

To some extent, it pointed the changes happened today in marketing and how to cope with such changes.

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Content Marketing Network SlideShare From 2009 [Marty Explains SEO Cool Part]

Is Google changing marketing or the other way around?

Marty Note
Why would I subject you to an old SlideShare from 2009? It is a hoot to look back and see how much I missed and how much I got right. I'm batting better than 50% in the predictions department and beating chance (lol). Did I miss MOBILE? Yep :). 

The SEO Cool Part
The other reason I share this presentation is it has been sitting at #1 or #2 (absolute meaning no float) on the phrase "Content Marketing Network" almost since I put it up in 2009 WITH NO FURTHER SUPPORT. 

If you are new to this game we Internet marketers play let me translate that last for you - SlideShare is SEO HUGE.  Make sure creation and uploads of SlideShares is part of your ongoing content strategy especially for long tail terms like this. 


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Scooped by Martin (Marty) Smith
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Top 10 Curation Revolution Scoops Of All Time

Top 10 Curation Revolution Scoops Of All Time | Curation Revolution | Scoop.it

Top 10 Scoops By Clicks

1. http://sco.lt/8Q8W6j Future of Markeing [Infographic] 


2. http://sco.lt/68zYfp 21 Content Types We Crave


3. http://sco.lt/91MkRF SEO, LinkedIn & The Real You, How LinkedIn Is Crowdsoucing You

4. http://sco.lt/7A3OAT New SEO vs. Old SEO Smackdown [Infographic]

5. http://sco.lt/8PV9Np How and Why Google Killed Long Tail of Search [Infographic]


6. http://sco.lt/8Jcwq1 12 Scoop.it Experts Share Top Cureation Tips

7. http://sco.lt/6UD0W9 Why Content Gets Shared: Social Mentions Study

8. http://sco.lt/6a2WVF  The Content Marketing Mix [Infographic]


9. http://sco.lt/88TIZd Six Ways To Expand Your Social Media Reach [Infographic]


10.  http://sco.lt/8eorNx Storytelling Is The New SEO [Slideshare]

 Wow, 5 Infographics contributing 52% of top 10 clicks, a study and a Slideshare. Will do views next and compare and contrast.

Have decided to extend into a Top 10 Scoopit Conversion Stdy combing Top 10s from each of my 12 feeds. Learn more: http://sco.lt/69HeAj

malek's curator insight, October 26, 2013 8:08 AM

Another proof what we call 'time' isn't chronological but spatial, the leap change in short period.

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Scoopit and Content Marketing Analysis

Analysis of two years of Scoopit use to curate and create content marketing.
Martin (Marty) Smith's insight:

Had fun creating a series of charts showing how each content marketing feed created on Scoop.it make a contribution to a tapestry of content marketing.

Brian Yanish - MarketingHits.com's curator insight, May 5, 2013 8:46 AM

Thanks Marty for sharing.


SHARING is a key part of this web social economy we are living in right now. It started with content, (message boards, blogs) and now has moved on to cars (Zipcar), bikes (Citi Bike) and beds (AirBnB). 


We are becoming more connected than ever before and OUR online profiles, that WE and OTHERS create about US is driving this sharing economy.


Marty, I know you and I have never met in person but via Scoop.it and social sharing we are connected. Interesting how business is changing.

Martin (Marty) Smith's comment, May 5, 2013 7:29 PM
Agree Brian. When SHARING is at the core many things change such as: competition, how we scale, how we make money and how and what we support.

In a social sharing time we compete in a more collaborative way where rising tides lift all boats. I was shocked to be in a meeting the other day where someone was pithing the idea of unilateral zero sum benefit. Shocked because everyone I work with get it - that doing the right thing is increasingly the right thing to do. I wasn't going to convince this particular manager that WE are stronger than I or ME, but most of us are getting it and that is one of the things driving Scoop.it's success :).M