Curation Revolution

Digital marketing is moving to real time CONTEXT & CONVERSATIONS. Curagami's Predictive Analytics Engine (cPAE) creates relevant web, email & mobile context

Burn Down The House
Driving to #columbusohio to go to +OhioStateMed again tomorrow I realized my idea for a book based on social shopping sucks. What we need is a new Cluetrain Manifesto, a no holds barred howl at the moon riff on the marketing revolution happening NOW. Apologize for being such a wimp yesterday, won't happen again :). M

Marketing's Big Bang Manifesto
https://plus.google.com/102639884404823294558/posts/Tf9GNsX35qn

Biggest challenge to great web marketing may be learning to THINK like an Internet marketer. Here are 5 Secret Tips to help you become a great IMer.

Banksy, a grafitti artist, is a powerful social marketer. Banksy's art blew up New York teaching ten online marketing lessons for those wise enough to see including:

1. Live By A Single Rule: If Your Content Is Generating Shares DO MORE.
2. Other “Control Rules” Are Gone.
3. Use existing distribution systems, but turn them upside down.
4. Create EVENTS and content people will CHASE and SHARE.
5. Get THEM to do YOUR work for YOU.
6. Keep some secrets as long as possible.
7. Whatever happens is all good as long as Rule #1 still applies.
8. Use the Internet and social media to amplify content & events.
9. Define deadlines because deadlines heighten the web’s amplification.
10. Rinse & Repeat

Are people racing around NYC to see your latest work? If no then steal some social marketing tips from one of the world's best - Banksy.

Social Shopping
This new Haiku Deck is an outline for a book we hope to write over the next few weeks. I'm headed to Ohio State for several weeks of treatment at the james Cancer Center and NO WAY I sit on the bench during November (not going to happen).

If you would like to help PLEASE DO SO (lol). Many ways you can help including:

* Writing content to be included.
* Suggesting resources.
* Suggesting great interviews.
* Reading and editing (need lots of help there :).

I'm lucky to have smart, giving friends who I regularly TEST, a test they've never failed. Hope you will join me for the Social Shopping book writing journey. Writing and publishing a book is on my bucket list and I get things on that list DONE :). M (with help, lots of help)