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Content + Commerce: The New Customer Journey | Mozu

Content + Commerce: The New Customer Journey | Mozu | Curation Revolution | Scoop.it

The New Customer Journey Map
Mozu is the content arm of Volusion and they've hit something just right - how the future of commerce is about smooth integration of content. Their New Customer Journey map echoes David Edleman's influential HBR post Branding In the Digital Age: https://hbr.org/2010/12/branding-in-the-digital-age-youre-spending-your-money-in-all-the-wrong-places .

Well done and a must read for #ecommerce teams.

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Why A 'Social Media Command Center' Is In Your Future [Infographic]

Why A 'Social Media Command Center' Is In Your Future [Infographic] | Curation Revolution | Scoop.it

Will we all have Social Media Command Centers soon? A: Yes

Martin (Marty) Smith's insight:

Social Media Command Center Is In Your Future

First "social media command center" I saw was at Edelman (http://www.slideshare.net/EdelmanDigital/edelmans-social-intelligence-command-center-sicc ). The first person I heard mentions real time social arbitrage was David Meerman Scott. 

David’s books including NewsJacking and New Rules of Marketing and PR are must reads since our slouch toward real time is picking up speed and momentum. Real Time will be where the social money is really made and you need a "command center" to parse real time ORM feeds (Online Reputation Management) into proactive connections and sales. 

This is a great infographic about what your Social Media Command Center may look like in our not too distant Internet marketing future.  

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