Content Marketing & Content Strategy
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Content Marketing & Content Strategy
Models. Tools & Steps To Executing A Content Strategy
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The Importance of Search Engine Optimization in Business

The Importance of Search Engine Optimization in Business | Content Marketing & Content Strategy | Scoop.it
Being among the top-ranked search results is key to any website's success, and proper SEO helps achieve that.

Via P.j. Germain, massimo facchinetti
David Stapleton's curator insight, December 21, 2019 11:43 PM

SOME OF THE MOST EFFECTIVE SEO TACTICS ARE:

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Small Business SEO: The Only Guide You Need

Small Business SEO: The Only Guide You Need | Content Marketing & Content Strategy | Scoop.it
Small Business SEO: The Only Guide You Need, a post from the blog YEAH!Local, written by Justin Herring on Bloglovin’...

Via Daniel Watson, massimo facchinetti
Ann Dixon's curator insight, March 4, 2019 7:16 AM

SEO is one of the most overlooked strategies for effective marketing today. For more tips, hints and resourses visit paulandann.com

Visionary's curator insight, March 5, 2019 2:20 PM

A recent study took a look at the top ten rankings in the search engines. Their results showed that the top 10 rankings contained at a minimum 2,000 words of content for that link. I know that Google is reading this...is anyone else???

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The ultimate guide to content SEO

The ultimate guide to content SEO | Content Marketing & Content Strategy | Scoop.it
This ultimate guide covers the three crucial steps of content SEO: keyword research, site structure and awesome copywriting. Learn how to tackle all three!

Via Jay, massimo facchinetti
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How To Identify and Understand Your Target Market

How To Identify and Understand Your Target Market | Content Marketing & Content Strategy | Scoop.it

"One of the most important aspects of an effective content marketing strategy is understanding your target market. Here are some areas to concentrate on".


Via Daniel Watson, massimo facchinetti
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The Complete Guide to Content Marketing for SEO

The Complete Guide to Content Marketing for SEO | Content Marketing & Content Strategy | Scoop.it
A deep dive approach explaining the connection between content marketing and SEO, this article explores the importance of content comprehensiveness, publication frequency, and more. Read More

Via C. Todd Livengood, massimo facchinetti
C. Todd Livengood's curator insight, March 22, 2017 1:48 PM
"Because being visible to your audience is so important, it’s no surprise that both business-to-business (B2B) and business-to-consumer (B2C) companies prioritize brand awareness and SEO when it comes to content marketing. (Unsurprisingly, B2B companies favor lead generation more than B2Cs.)"
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Free Online SEO Tools - 100% Free

Free Online SEO Tools - 100% Free | Content Marketing & Content Strategy | Scoop.it

SEO Tооlѕ
If уоu аrе lооkіng fоr wауѕ tо іmрrоvе уоur wеbѕіtе’ѕ ѕеаrсh еngіnе rаnkіng, уоu сlеаrlу nееd thе bеѕt SEO tооl thаt саn wоrk wоndеrѕ! Wіth SEO tооlѕ, уоu аrе gіvіng аn еdgе tо уоur buѕіnеѕѕ, оvеr іtѕ соmреtіtоrѕ. Amоng аll thе tесhnіԛuеѕ uѕеd tо ѕtudу аnd dеtеrmіnе thе ѕtаtuѕ оf еvеrу wеbѕіtе, rеѕеаrсhіng hаѕ рrоvеd tо ѕhоw a rаdісаl dеvеlорmеnt іn уоur ѕеаrсh еngіnе rаnkіngѕ. SEO tооlѕ саn rеѕоlvе еасh оf уоur соuntlеѕѕ рrоblеmѕ.

Thе Cоnсерt оf SEO
SEO іѕ a mеthоd uѕеd tо іmрrоvе a wеbѕіtе’ѕ rаnkіng іn ѕеаrсh еngіnеѕ ѕuсh аѕ Google, Bіng, аnd Yаhоо. Thе рrосеѕѕ оf dоіng thіѕ іѕ bу brіngіng hіgh-ԛuаlіtу trаffіс tо thе ѕіtеѕ frоm Gооglе, Bіng, аnd Yаhоо via thеіr ѕеаrсh rеѕultѕ. Yоur ѕіtе’ѕ rаnkіng wіll аlwауѕ dереnd оn thе numbеr оf guеѕtѕ tо уоur ѕіtе, аnd thе SEO tооlѕ wіll hеlр уоu dеtеrmіnе. It іѕ іndееd аn еѕѕеntіаl tооl fоr a wеbѕіtе’ѕ ѕuссеѕѕ.

The Bеnеfіtѕ
Yоur wеbѕіtе саn rulе thе ѕеаrсh еngіnеѕ іnсludіng kіng Gооglе. Evеrуоnе knоwѕ thаt іf уоur ѕіtе саn ѕhоw оn раgе оnе оf Gооglе ѕеаrсh rеѕultѕ, уоu gеt tо еnjоу hіgh vіѕіbіlіtу аnd mоrе trаffіс tо уоur ѕіtе. Yоu wіll bе аblе tо ѕаvе tіmе іn dоmіnаtіng thе rеѕultѕ раgе оf Google аnd оthеr ѕеаrсh еngіnеѕ. Yоu саn thеn uѕе thіѕ tіmе tо dо уоur соrе асtіvіtіеѕ tо іnсrеаѕе уоur рrоduсtіvіtу аnd рrоfіtаbіlіtу. Hіghеr rаnkіng іn Gооglе mеаnѕ mоrе vіѕіbіlіtу fоr уоur wеbѕіtе. Hеnсе, уоu саn ѕау thаt SEO tооlѕ іmрrоvе уоur оnlіnе рrеѕеnсе. Yоu саn gеt hіghеr rеturnѕ fоr уоur іnvеѕtmеnt іn uѕіng SEO tооlѕ. Thе rіght tооlѕ саn ѕаvе уоu vаluаblе rеѕоurсеѕ аnd lеаd tо a wіdеr mаrgіn оf рrоfіtѕ fоr уоur buѕіnеѕѕ....


Via Jeff Domansky, massimo facchinetti
Jeff Domansky's curator insight, February 10, 2017 8:33 PM

Great collection of free SEO tools. Recommended for every blogger, marketer, website creator and PR pro.

Jeff Domansky's curator insight, February 10, 2017 11:23 PM

Great collection of free SEO tools. Recommended for every blogger, marketer, website creator and PR pro.

Flores Marisol's curator insight, February 13, 2017 9:54 AM
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Content Marketing, Storytelling and UGC are the New SEO

Content Marketing, Storytelling and UGC are the New SEO | Content Marketing & Content Strategy | Scoop.it

Startups Can Jump The Class
If you are new to content marketing understanding how content marketing's four gears create a "virtual cycle" can help you jump the class. Content marketing's gears:

* Curation.
* Creation.
* Social.

* Ecommerce.

Clean Slate content marketers, thos so new to the game they have few preconceived ideas, can move to the head of the class by organizing their marketing differently and in alignment with ideas shared in Content Marketing's Gears.  


Via Martin (Marty) Smith, Brian Yanish - MarketingHits.com
Stefano Principato's insight:

Content networks have only one time - NOW.

Tom Cockburn's curator insight, September 8, 2013 5:07 PM

looks useful stuff to test in practice

zoltan karpati's comment, September 9, 2013 7:53 AM
If you have tried the mlm with little or no results
little marketing
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7 Ways to Optimize Your Blog Posts for SEO

7 Ways to Optimize Your Blog Posts for SEO | Content Marketing & Content Strategy | Scoop.it
There are seven major SEO factors in particular that seem to have a significant effect on how blog posts are ranked. Here are 7 ways to optimize your blog content. Miss these and you rankings will fail!

Via P.j. Germain, massimo facchinetti
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5 Essential SEO Tips for Small Businesses

5 Essential SEO Tips for Small Businesses | Content Marketing & Content Strategy | Scoop.it
SEO - Search Engine Optimization, is the route to rake in all the traffic you want. Yes, getting on the first page for relevant keywords guarantees a steady flow of sales and visitors to your site.

Via massimo facchinetti
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Creative Business Storytelling: Leveraging Content Marketing Framework

Creative Business Storytelling: Leveraging Content Marketing Framework | Content Marketing & Content Strategy | Scoop.it
Business storytelling is an excellent way to support your brand. It is an important part of any content marketing strategy you may have, but it isn't as simple

Via massimo facchinetti
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How to Optimize Your Sales Funnel Using Content

How to Optimize Your Sales Funnel Using Content | Content Marketing & Content Strategy | Scoop.it
The key to generating more sales is by one; targeting the right audience, two; generating content that specifically helps to drive more people through your sales funnel, and three; giving them a pleasant experience. In short, Targeting, optimizing sales funnel, and providing value.  Generating sales for any business is a primary goal, yet many businesses …

Via massimo facchinetti, Os Ishmael, malek
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How to Use Content to Get Your Audience to Trust You

How to Use Content to Get Your Audience to Trust You | Content Marketing & Content Strategy | Scoop.it

Content should reflect your brand’s integrity, and in turn, help your audience trust you. Start with these five ways!

 

Via donhornsby, massimo facchinetti
donhornsby's curator insight, February 15, 2017 10:23 AM
Take every opportunity to engage your audience and develop relationships, and if you ever make promises, always follow through.
 
mysteriousprisoner's comment, February 17, 2017 3:45 AM
Thats fabulous
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The Ultimate Local SEO Guide [Infographic]

The Ultimate Local SEO Guide [Infographic] | Content Marketing & Content Strategy | Scoop.it
For local SEO tips, see this infographic guide on how to optimize your website for local search—from Google My Business to schema markup, landing pages, ranking factors, customer reviews, and more.

Via massimo facchinetti
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The Importance of Content for SEO in Google's Post-Panda World [infographic]

The Importance of Content for SEO in Google's Post-Panda World [infographic] | Content Marketing & Content Strategy | Scoop.it
Content is the most important factor for search engine optimization in a post Panda world.

Search engines rate a site based on the relevancy of content and therefore, one of the primary factors for ranking on search engines is having quality and user friendly content.

As shown in this infographic, content fuels Google organic traffic with 92% marketers in support of having effective content for seo.
Via Lauren Moss
Joe Anthony's curator insight, December 18, 2012 5:30 PM

Courtesy of my colleague @RBLevin: "Content moves from "king" and a vertical ("content marketing") to the centerpiece of communications. Good ideas are no longer enough. PR shops need to be able to ideate, create, collaborate (internally and with media), copyright (yes, the client can own what the media publishes), publish, orchestrate, marshal, and measure their stories"