Content Marketing & Content Strategy
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Content Marketing & Content Strategy
Models. Tools & Steps To Executing A Content Strategy
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7 Ways to Optimize Your Blog Posts for SEO

7 Ways to Optimize Your Blog Posts for SEO | Content Marketing & Content Strategy | Scoop.it
There are seven major SEO factors in particular that seem to have a significant effect on how blog posts are ranked. Here are 7 ways to optimize your blog content. Miss these and you rankings will fail!

Via P.j. Germain, massimo facchinetti
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What Platform Should I Use To Start A Blog?

What Platform Should I Use To Start A Blog? | Content Marketing & Content Strategy | Scoop.it
Should you use Wordpress or Medium or something else to start a blog? See the differences.

Via Mike Allton
Taco Bell's curator insight, December 27, 2018 5:23 AM
Extremely helpful
 
IshaPatekar's curator insight, December 28, 2018 8:29 AM
Its a Wonderful article for  New bloggers, where it says about the important factors to be considered before they start the blogging like what is the best platform to be used and how to do that and it says about a new tool called "Discernment" to choose which is the best platform for Blogging.

If you are interested on Digital Marketing, Please visit the below mentioned website "https://aortadigitalservices.com/
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10 Qualities of Highly Successful Blogs

10 Qualities of Highly Successful Blogs | Content Marketing & Content Strategy | Scoop.it
The 10 Common Characteristics of Outstanding Blogs

Via P.j. Germain, massimo facchinetti
SparkMyLife's comment, September 17, 2018 12:49 PM
Great information. Any advice for those who only have a Vlogg? Best practices to grow a new YouTube channel?
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The Persuasive Power of Sounds in Blogging

The Persuasive Power of Sounds in Blogging | Content Marketing & Content Strategy | Scoop.it
Each sound has a meaning and triggers particular associations from people. Choose right words to write your blog posts, and readers will picture, reflect, and remember them.

Via Mike Allton, massimo facchinetti
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Find Your Blogging Voice

Find Your Blogging Voice | Content Marketing & Content Strategy | Scoop.it
The biggest of all blogging mistakes is blending into the faceless crowd, writing without anything approaching a unique blogging style or genuine voice

Via janlgordon
janlgordon's curator insight, June 1, 2017 5:16 PM

I selected this article from Curatti written by Andy Capaloff because it provides insight into how to create great content with your unique voice.

 

Generate personalized articles that your audience will love.

 

How to Craft Unique Content

 

When it comes to blogging you need to stand out from the crowd. I agree that in order to attract readers your posts need to be fresh and original.

 

Capaloff shows how to effectively create your own unique voice in your writing.

 

Here's what caught my attention:

 

  • Capture the essence of who you are in your articles. This is how to become an authentic blogger with a unique voice.

 

  • Become a second level communicator by writing about something that has been covered yet offers a different perspective. This way your content is adding value for your readers.

 

  • There are many different writing styles out there -- find one that works best for you. This could be a friendly approach, a teaching perspective, a storyteller, ect.

 

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

 

Image: Courtesy of 123RF.

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Read full article here: http://ow.ly/r9mD30ceRw4

 

Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today

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Use Design to Elevate Your Content Marketing

Use Design to Elevate Your Content Marketing | Content Marketing & Content Strategy | Scoop.it

We are a visual culture. People respond better to visual content and even process information more efficiently when presented in a visual way. With so many performance advantages, it’s clear how design can elevate written content.

 

With the convincing out of the way, let’s talk about specific ways to introduce design and visual storytelling into your content marketing strategy.

 

We all know that blog posts need images but are you using enough?

 

One of the best ways to increase the reach of your content is with the right amount of images. BuzzSumo did the math for us, and found that the right amount of images is one every 75-100 words:

 

“In a study of over one million articles, BuzzSumo looked at how many blog posts with images were shared. Then they looked at how many images, per how many words, got the best results. What they found was articles with an image once every 75-100 words got double the amount of shares of articles with fewer images.”...


Via Jeff Domansky, massimo facchinetti
Jeff Domansky's curator insight, February 25, 2017 10:49 AM

Nick Bowersox says plan your content marketing strategy, and use design and visual storytelling to differentiate your content from the competition.

Eileen Burick's curator insight, March 21, 2017 10:11 PM
Consistent use of good design and visual storytelling will differentiate your brand, help you communicate more efficiently, and ultimately put your content in front of more potential customers.
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Content Reach: 25 Tactics for Effective Content Promotion

Content Reach: 25 Tactics for Effective Content Promotion | Content Marketing & Content Strategy | Scoop.it

Most digital marketers post content on their blog then dispatch a few updates via their social media networks. If this strategy isn’t working for you (it works for very few), you need to do more. Of course, you’ll have a unique set of objectives and how they map to your marketing process will also be unique.


So, like everything in digital media, you’ll experiment with different tactics, measure, and refine. To begin with, it’ll be helpful to understand the nuances of paid, earned and owned media and consider investing time, energy, and possibly, money, into all three. We’ll take a look at each and dig into a heap of tactics that might serve your content promotion plan....


Via Jeff Domansky
Jeff Domansky's curator insight, December 2, 2015 2:25 AM

Your recent masterpiece is the most helpful content you’ve ever published. You know it. But no one else does. Why? You must promote!

Marco Favero's curator insight, December 2, 2015 11:25 AM

aggiungere la vostra comprensione ...

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How to Create 26 Pieces Of Content From A Facebook Live

How to Create 26 Pieces Of Content From A Facebook Live | Content Marketing & Content Strategy | Scoop.it
If you are struggling to regularly create rich content for your blog and all of your social channels month after month, this technique will blow your mind - and drive real business results!

Via Mike Allton
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How to Start a Blog or Site: FREE Complete Guide for Beginners (2018)

How to Start a Blog or Site: FREE Complete Guide for Beginners (2018) | Content Marketing & Content Strategy | Scoop.it
FREE Beginner's Guide to help you build a blog in minutes using the easiest and most up-to-date tools without having to tackle with any codes or web design.

Via Ana Cristina Pratas
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5 Content Creation Steps for Bloggers

5 Content Creation Steps for Bloggers | Content Marketing & Content Strategy | Scoop.it
To genuinely help your business, you need to systematically produce high-quality, super-relevant and SEO-friendly materials with more value to the users than your competition. Here's how.

Via Mike Allton
Mike Allton's curator insight, July 23, 2018 9:13 AM

Content is still King, and guest author Nadia from SEMRush offers us 5 steps & tools to ensure our writing rules the kingdom:

1. Keyword Research
2. Topic Research
3. Content Creation
4. Content Optimization
5. Performance Tracking

Check it out:

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Blogging - The Foundation for Pinterest Marketing Success

Blogging - The Foundation for Pinterest Marketing Success | Content Marketing & Content Strategy | Scoop.it
Discover how blogging can support a successful Pinterest presence to drive real traffic, leads, and sales.

Via Mike Allton, massimo facchinetti
Mike Allton's curator insight, December 4, 2017 4:54 PM
For the best results on Pinterest, you need a blog. That doesn’t mean you need to spend thousands (or even hundreds) to set it up or spend hours and hours a week writing. But you do have to write.
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How to Write Suitable Content

How to Write Suitable Content | Content Marketing & Content Strategy | Scoop.it
Having attracted your readers to your blog, your posts should offer suitable content that answers their needs and inspires them to want to read more

Via janlgordon, massimo facchinetti
janlgordon's curator insight, April 5, 2017 2:05 AM

I selected this article from Curatti written by Alice Elliott because she explains how to write a blog post that is more readable.

 

Attract more readers with content that it suitable to them.

 

How to Create an Attractive Post

 

It's great to have a strong number of subscribers -- but you need strong content to go along with that. I agree that your audience needs to be both educated and entertained in order to capture their attention.

 

Elliott explains how to improve your articles and write the perfect post.

 

Here's what caught my attention:

 

  • The quality of your writing needs to be the best that it can be. You need to write what your audience wants to read in order to retain them.

 

  • Make your blog posts conversational style. Show your own personality in an authentic way to attract more readers. Include your own anecdotes and stories to keep their interest.

 

  • A good post contains value and is useful to the reader. Write something that can make a real difference in their lives.

 

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

 

Image: Courtesy of Alice Elliott.

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Read full article here: http://ow.ly/45vp30azSQI

 

Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today

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The Ultimate List of Websites Every Blogger Should Bookmark

The Ultimate List of Websites Every Blogger Should Bookmark | Content Marketing & Content Strategy | Scoop.it

How to bookmark websites will depend on the browser you're using. But trust me, it's easy.


Now, let's get bookmarking.


What are some of the best websites that all bloggers should add to their bookmark bar? Check out 30 of the HubSpot blogging team's favorites below. (And be sure to share your own favorites in the comment section.)...


Via Jeff Domansky, massimo facchinetti
Everett Bowes's curator insight, December 15, 2016 9:35 PM

Check out this list of the best websites bloggers should bookmark for everyday use.

CAYOL's curator insight, December 17, 2016 2:49 PM

Check out this list of the best websites bloggers should bookmark for everyday use.

rodrick rajive lal's curator insight, December 20, 2016 11:46 PM
The websites listed in this article are quite handy! I tried the content idea generator. Content marketers will find them helpful.