How to Create a Winning Content Marketing Funnel  | 21st Century Learning and Teaching | Scoop.it

What is a Content Marketing Funnel?
Content marketing funnels are documented strategies that help move potential customers from awareness of your brand to conversion. The content funnel employs different content formats and distribution strategies to guide visitors towards a specific action at each stage. 

This action may vary based on a specific customer and industry. It might also be influenced by your end goal and the specific steps that lead to it. For instance, it might be to purchase or sign up for something. When your visitor performs any of these actions, it becomes a conversion.  

Let’s take a look at the stages of a content marketing funnel.

 

Learn more / En savoir plus / Mehr erfahren:

 

https://gustmees.wordpress.com/?s=curation

 

https://gustmees.wordpress.com/?s=blogging

 

https://globaleducationandsocialmedia.wordpress.com/2014/01/19/pkm-personal-professional-knowledge-management/

 

https://www.scoop.it/topic/21st-century-learning-and-teaching/?&tag=Blogging

 

https://www.scoop.it/topic/21st-century-learning-and-teaching/?&tag=content+marketing